EV price cuts pre-empt government grants

The prices of numerous electric cars have been slashed as manufacturers await details of government grant eligibility.

In July, the UK Government has announced details of a new Electric Car Grant (ECG) that can shave up to £3750 off the price of a new electric vehicle (EV), but the details, including a full list of which cars will be affected, have yet to be announced. That's led to a sudden slow down in EV sales as consumers hesitate over potential future discounts.

To combat this, several car manufacturers have announced their own discount or grant schemes, cutting the prices of their EVs by thousands of pounds.

Among those announcing cost cuts is Suzuki, which have revealed a Suzuki Granted scheme that cuts prices by £3750 on the new e Vitara SUV.

2025 EV price cuts: which cars are discounted?

The latest manufacturer to announce discounts is Suzuki, which has announced its Suzuki Granted scheme to discount the new e Vitara. It's matching the ECG by taking £3750 off the price, which means the range now starts at £26,249 instead of the previous £29,999 entry price. The offer runs until 31 December and also throws in a free Ohme home charger.

Skoda, Cupra and Volkswagen are knocking £1500 off the price of the following models until 31 August:

• Skoda Elroq SE 50, SE L 60 and 85, Edition 60 and 85, SportLin 60 and 85.
• Skoda Enyaq SE L 60, Edition 60, Edition 85 and SportLine 85
• Cupra Born V1 and V2 (59 or 79kWh) and V3 (59, 77 or 79kWh)
• Volkswagen ID.3 Pure Essential 52kWh, Pure Match 52kWh, Pro Essential 59kWh, Pro 59kWh, Pro Match 59kWh, Pro S Essential 79kWh, Pro S 79kWh, Pro S Match 79kWh
• Volkswagen ID.4 Pure Match 52kWh and 77kWh, Pro Black Edition 77kWh, Pure Essential 52kWh and 77kWh

Alfa Romeo has announced a £1500 EV Grant saving across the whole Junior EV range, covering the Elettrica, Speciale, Intensa and Veloce models.

GWM is matching the ECG grant with its own £3750 Green Grant for the GWM Ora 03.

Hyundai is offering £3750 off the Inster and a £1500 discount on all its other EVs, including the Kona, the Ioniq 5 and Ioniq 5 N, the Ioniq 6, and the new Ioniq 9.

Kia has applied a £3750 discount to the Kia EV3 and the EV4, but only on the base Air trims and only on cars financed through a Kia Finance PCP deal.

Leapmotor has also matched the ECG with discounts of up to £3750 on the C10 SUV and of £1500 on the T03 city car.

MG has announced a grant of £1500 for the MG4 EV and the MGS5 EV.

Skywell has also matched the ECG with a £3750 incentive on the BE11.

Smart has also announced its "Smart EV Car Grant", which gives an extra saving of £1500 on top of its existing deals on the #1 and the #3. 

Volvo's scheme also offers a £1500 discount on all versions of the EX30 SUV.

2025 EV price cuts: when will details of the ECG be announced?

A handful of cars have so far been announced for ECG eligibility, and you can read more on our guide to the grant. There has been considerable debate about whether Chinese brands will be eligible, amid speculation that the could be omitted from the scheme, but there's been no clarity as yet.